/ ERIN BAZOS

Founder, Design Director
 

THE SHORT OF IT

Erin Bazos, a Chicago native and alum of The Rhode Island School of Design (RISD), is a New York-based Creative Director and Designer. She operates a niche studio in Williamsburg, Brooklyn, specializing in Identity and Branding projects, Campaigns, Merchandise and Retail Design, Packaging and Bespoke Print Pieces for an array of clients in the world of Fashion, Art and luxury.

Erin's strong conceptual foundation from RISD is complemented by her commitment to aesthetics and quality, honed during a transformative six-years working as a creative in Italy. She works with private clients, artists, and prestigious brands like Mikimoto, Chopard, Christo and Jeanne-Claude, Taschen and the YSL Foundation. In 2009, she founded the agency AdD (Art Direction + Design), which emphasized collaboration and innovation.

Erin is in her flow when creative problem solving and storytelling through a conceptual approach. She fosters a collaborative hands-on culture with her team and clients and is a natural generator of ideas aimed to allure and excite.
 

THE LONG OF IT

Born and raised in Chicago, Erin grew up painting and drawing. Her bent for creativity and deep-rooted love for the arts led her to pursue a career as an artist, which began with her studies in Graphic Design at the Rhode Island School of Design. During her time at RISD, she was among a select group of students accepted to the European Honors Program in Rome, Italy. After graduating, Erin moved to New York to take a position at Razorfish, a digital leader at that time.

Erin soon felt the pull to return to Rome, where she spent the next six years. While working for a niche corporate branding studio within the larger Publicis Group, Carré Noir, Erin encountered new brand development strategies and an exciting range of clients—from Rome restaurant giant 'Gusto to commuter rail titan Ferrovie Nord.

Italy was an inspiration for Erin, to say the very least. In the Italian way of being, speaking, dressing and eating, Erin saw a kindred spirit and felt more at home than ever before. Devotion to impeccable quality and beauty is the foundation of who she is today as a design fanatic and enthusiastic creative professional.

Next, Erin became the lead Creative Director of Hangar Design Group in New York, a global design agency founded and based in Treviso, Italy. This position placed her back in New York City, which allowed her to work stateside while maintaining a thread of connection with European brands. Two years later, Erin formed her own network-based studio called AdD (Art Direction + Design) where she was able to do what she loves — bring together the best of her talented connections in a way which could be tailored and different for each client project.

"The life of a designer is a life of fight: fight against the ugliness." 
Massimo Vignelli

“Design is the silent ambassador of your brand.”  
Paul Rand